Referrals... Without Asking
There are many ways to generate leads or prospects to fill your pipeline. From traditional business development tactics like cold calling, networking events, leads groups to newer techniques like social selling, social media ads and thought leadership. While many of the traditional methods and new techniques work, one method is consistently overlooked.
The reason generating referrals from clients and COis (Centers of Influence) is typically overlooked is because of old-school advice we have believed for years. Either we have been taught referrals are random, sporadic, something you cannot control, or we have been taught the only way to control them is to ask for them.
But what if there was another way? What if you didn't have to ask? Join Stacey Brown Randall for a discussion on her 5-step process to generate referrals without asking.